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DENSO Group Community Service Day Activities case2011

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DENSO WAVE, INC. Aichi
Strengthening Bellmark collection activities  Throughout the year

Internal

Objective / Details of activity
We developed an internal plan that included "Strengthening the Bellmark collection activities" and an "Associate participation request" which helped us increase our total Bellmark points. We were able to just about double the number of points we acquired last year by the end of January. (FY10: 1,462.30 points FY11: 3,099.80 points)
Comments from participants
When I was introduced to Bellmark activities by the company, I found out that these activities did not just target school life for children but also included adult volunteers as well. I would like to continue to be involved in these activities going forward.
Number of participants / Number of associates
500/500
Japan

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