Vision
DENSO VISION 2015
Achieving Our Goal
- "Consideration" and "Fulfillment"
- We will contribute to the achievement of a future automotive society where there are fewer worries about environmental hazards and traffic safety.
Action Principles
- Sharing DENSO Spirit, we will make it the basis for achieving our Goal
- DENSO Spirit is company assets we have cultivated since its founding, and condenses into Foresight, Credibility, and Collaboration of the DENSO Group.
Basic Strategy
| [ Technological Development ] I. Leading an Era by Offering New Value |
Product Development Based on Research into the Future of the Automotive Society Promoting technological development primarily focused on the environment and safety |
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| New Business Development that Will Generate Dynamic Thinking and 'Incubate' New Business Ideas Fostering dynamic thinking and seeking new business development |
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| [ Business Operations ] II. Localized Business Operations Enabling Higher Reliability |
Our Way of Manufacturing that Deepens Our Reliability Worldwide Consolidating the foundation of our global competitive edge by globaly sharing the DENSO Way of manufacturing |
| Business Operations that Adapt to Each Region while Adopting the Best Attributes of Each Practicing manufacturing adapting to each region and business operations in harmony with each region |
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| [ Management and Human Resources ] III. Create an Evolving Corporation Based on the Global Wisdom of the DENSO Group |
Management of DENSO Group Companies through a Framework of Collaborative Autonomy Developing a management system which enables on-the spot management decisions |
| Encourage Associates who Constantly Strive to Innovate and Create Supporting activities which produce team creativity utilizing individual talents |
Slogan
- Beyond All Expectations
- The slogan encompasses our driving passion to surpass our previous achievements and break through the limits previously drawn around us
