Global dialog in Europe
DENSO has frequent dialogs with various stakeholders in the process of promoting CSR activities, and uses the findings to discover new issues and enhance its initiatives. In this dialog, two CSR experts and representatives from DNEU*1 and DMHU*2 talked about DENSO’s CSR activities from external and internal perspectives regarding their strengths and weaknesses and what the experts expect DENSO to do in the future. This dialog took place in Europe, where there are many progressive examples of CSR initiatives.
*1 DENSO Europe B.V. *2 DENSO Manufacturing Hungary Ltd.
 Report on Global Dialog in Eurpe
Importance of openly receiving diverse opinions and deepening dialog via site tours
In undertaking DENSO’s CSR activities, the Company seeks to draw on a wide range of opinions and proposals from a diverse group of stakeholders and has held open public dialogs annually since fiscal 2004. External viewpoints have been very helpful in the discovery of new issues and the selection of important initiatives. These dialogs include not only the exchange of ideas and the presentation of reports but also visits to plants, training facilities and related non-profit organizations (NPOs). This approach allows not only deeper inquiry but also the active discovery of new themes and conducting of dialogs.
In fiscal 2008, as themes for discussion, the important issues DENSO selected included environmental conservation, respecting associates and corporate citizenship. Reflecting the demands made by fiscal 2007 participants that the voices of employees be better heard, more time was set aside for an exchange of opinions with employees. One widely expressed opinion was that CSR activities should be made more visible outside the Company and that they should be expanded to include other companies and local communities. DENSO will endeavor to reflect these kinds of opinions and proposals in its future CSR activities.
- Date: December 18-19, 2007
- Participants: 24 (7 students, 2 customers, 5 NPO representatives, 6 persons from other companies,2 governmental representatives, 2 others)
- Facilitator: Hideto Kawakita, CEO of International Institute for Human, Organization, and the Earth (IIHOE) * See profile on page 72.
- Schedule
| December 18 |
DENSO headquarters (introduction of CSR activities), DENSO Engineering and Technical Skills Training Center (DENSO human resource development), DENSO Takatana Plant (environmental activities at major plant) |
| December 19 |
Wheelchairs and Friendship Center of Asia (WAFCA) office, Kariya Boys’ and Girls’ Inventors Club (corporate citizenship activity), Q&A session, discussion |
Report on DENSO Stakeholder Dialog (in Japanese)
Raising employee awareness and promoting dialog by holding theme-specific CSR Forums
DENSO Corporation has been holding CSR Forums on a variety of themes since fiscal 2007 as a way to encourage employee awareness of issues for CSR-based activities and foster a sense of identification with the Group through lectures by outside instructors and feedback from stakeholders. The forums consist primarily of Group employees (managers and CSR leaders) with participation by non-profit organizations (NPOs), employees’ families and other individuals as appropriate for each theme. The Company has sought to increase awareness and improve CSR activities by including information about forum content and questionnaire results in company newsletters and on the corporate intranet.
●Overview of fiscal 2008 CSR Forums
| Theme |
Date |
Description |
No. of participants |
| Overall Forum |
June 1 |
•Description of priority activities in fiscal 2008
•“Essence of Global CSR” lecture |
350 (Company executives and CSR leaders, domestic Group company executives and CSR leaders) |
| Environment Forum |
June 11 |
•“Toward Sustainable Mobility” lecture
•Screening of An Inconvenient Truth |
330 (Company executives and CSR leaders, domestic Group company executives) |
| Corporate Citizenship Forum |
July 21 |
•“Everyone, Together” lecture
•Panel discussion (with audience participation) |
256 (Company employees, public citizens, NPOs) |
| Business Ethics Forum |
October 1 |
•“Compliance and Awareness” lecture |
360 (Company executives, department managers and CSR leaders; domestic Group company executives and CSR leaders) |
| Disaster Prevention Forum |
October 15 |
•“Practical Measures for Dealing with Tokai and Tonankai Earthquakes” lecture
•“Basic Approach to Business Continuity” workshop |
200 (disaster response team members and Group company employees responsible for disaster response) |
| Women’s Forum |
December 10 |
•“Considering a Brighter Future for Women at DENSO” participatory lecture
•Report of internal awareness survey results |
360 (Company executives, managers and female employees) |
 Participant satisfaction: Average 85% (+1% compared with the previous fiscal year) = An opportunity to understand content, recognize importance and put CSR activities into practice
| Issues |
•Expanding participation
•Ensuring communication between lecturers and participants |
|
