On Oct 7th thru 9th 2005,DENSO JAPAN built Iridium Power promotional booth to stimulate Iridium Power spark plugs sales.
Audience in 3 days were 320,000 person as many as person in the past F-1 in Japan.

Around DENSO booth ,there were always full of people who wanted to see our gorgeous events.

DENSO appealed world first developed 0.4mm Iridium spark plug named "Iridium Power" at the booth.
Although Toyota installs special DENSO racing plugs in TF105, the technology between F-1 plug and Iridium Power isn't much difference.

DENSO ladies were giving a vinyl bag containing glued memo type stickers, leaflets.FM Aichi Disc Jockey Kuroiwa danced and shouted to promote Iridium Power on spacious stage.

He was eager to gather walking people by his professional talking then narrow street was too crowded to pass there.
Toyota, Mr.Takahashi was explaining how Toyota TF105 was competitive during race by jerking his body.He gave DENSO many thanks to decorate Toyota F-1 car in DENSO booth and build large PR booth during his taking time with Kuroiwa.
For younger children , future DENSO Iridium Power users, DENSO booth was like dream because they got F-1 sheet on the stage.

Their father and mother gave them too much flash for eternal souvenir pictures.
Our Denso Circuit ladies as well as lady staff wearing Denso Iridium clothes were smiling and waving their hands to know the presence of Iridium Power to audience.

Most busiest 3 days have ended just after Raikokonen resulted top. Toyota results were not better as expected however all Japanese audience were satisfied with Suzuka F-1 race held once a year.
DENSO Iridium Power Product Advertisement in F-1 will be evaluated by Japanese fan. We hope we continue to do this in 2006 too